Welcome to Sterling Institute Of Management Studies

Chairman's Message

Education is the most powerful weapon which you can use to change the world - Nelson Mandela

These wise words by Nelson Mandela perfectly describe our aim at NCRD. Education forms the cornerstone for NCRD as it imparts knowledge, skills and values to the students. The National Centre for Rural Development, NCRD, is a registered Public Charitable Trust. With firm belief in extending quality education to the masses, NCRD strives to empower students to harness all the potential that they possess, thereby creating effective, active, and responsible citizens.

NCRD started its academic programs by offering education at school level. The NCRD’s Sterling Institute of Management Studies approved by All India Council for Technical Education (AICTE), New Delhi, and Government of Maharashtra and affiliated to University of Mumbai started functioning in the year 2004. It has the most advanced educational infrastructure which includes an air conditioned library rich with a wide range of books, national and international magazines and journals and air-conditioned class rooms equipped with state of the art audio visual aids. The Institute also has air-conditioned computer labs with computers of latest configuration and Internet facility.

The Institute has dedicated faculty and staff creating an environment, which is conducive to the growth of the students, and to equip them with leadership and managerial skills. The dedication of the staff and activities conducted for the students help in gaining knowledge and improves the overall personality of the students, thereby preparing them for the industry. This is reflected in the year-by-year increase of placements of our students in various reputed organization around the globe.

I invite you to be an agent of change, to conquer the impossible and to explore a world of opportunities. On behalf of the Trustees, I assure you that we are putting the best efforts to make the Management Programs most successful and purposeful. I welcome you to come and be a part of NCRD’s Sterling Institute of Management Studies.

Dilip Walse Patil (B.A., LLM)

Founder Chairman

National Centre for Rural Development

Director's Message

विद्याददातिविनयंविनयाद्यातिपात्रताम्। पात्रत्वाद्धनमाप्नोतिधनाद्धर्मंततःसुखम्॥

(Knowledge gives humility, from humility, one attains character; From character, one acquires wealth; from wealth good deeds (righteousness) follow and then happiness)

I wish to thank you for showing interest in Sterling Institute of Management Studies. We have been imparting quality education in Management and Technology for the past one decade, and over 2000 students have graduated from SIMS since its inception in 2004.

The institute is committed to create an ambience for nurturing innovation, creativity and excellence in our students. Students are expected to have an enriching and life-turning experience, which will enable them to reach new heights in their professional life. We foster sharpening of skills and enhancement of knowledge base in our students through various extra-curricular, co-curricular, and curricular activities. The doors of our faculty members are always open for every student. We encourage students to grow as effective team players, with a strong set of ethics, communication skills and zeal to outshine.

Our programs are exclusively industry focused so as to equip the students with latest management techniques, and also to incorporate core competencies in technology, innovation and entrepreneurship into their learning experience.

The corporate interactions including corporate supported projects undertaken by our students under faculty supervision is considered ‘unique’, in the sense, that it provides a close hands-on-experience to our students as part of our curriculum.

Further, in our endeavors, we draw upon reserves of goodwill among our alumni, reputation among recruiters and potential students, and commitment of our faculty and staff to the institute.

I wish you success in your chosen program and look forward to build a long lasting relationship with you.

Dr. Murlidhar Dhanawade

B.Sc(Phy), MCM, MCA, Ph.D(Computer Applications)


About NCRD


“Education is the light which illuminates the path of life.”

We aim at achieving excellence in education. National Centre for Rural Development (NCRD) is a Registered Public Charitable Trust, founded in the year 1991 with a vision to educate rural masses of India. Completion of its 26 years has resulted into strong commitments toward the nation’s growth. Currently, NCRD is actively educating masses from pre-nursery to various professional programs like MMS and MCA, with its various institutes situated in Pune and Navi Mumbai.

NCRD’s Sterling Institute of Management Studies (MMS, MCA), NCRD’s Sterling Institute of Pharmacy (B. Pharm.), NCRD’s Institute of Pharmacy (D. Pharm.), NCRD’s Sterling College of Commerce, Arts & Science (BAF, BMS, B.Com.) and Nutan Marathi School (Maharashtra State Board), Sterling English School (CBSE), Nalanda English Medium School (CBSE), are few to mention which are making remarkable contributions through the holistic development of its students.

All our institutes are concerned with the development of every student’s intellectual, emotional, social, physical, and creative potentials. We seek to engage all our students in the teaching-learning process and aim to encourage personal and collective responsibility. Through holistic development, we prepare rural masses capable enough to compete with their urban counterparts.

All our efforts are towards creating a new world of opportunities…

Vision and Mission

NCRD’s Sterling Institute of Management Studies

“Comprehensive Development through Quality Education”


  • SIMS envisions to be nationally and internationally accredited institution with a centre of excellence in the development of professional leaders for various sectors of business organizations and society.


  • To develop competent management and computer professionals for industry and business who are ethical and socially responsible citizens, through meaningful partnerships with professional organizations, alumni, industries and society at large.


  • To develop a right mix of managerial and technical exposure to function effectively in various domains though MMS and MCA programs.
  • To nurture value-based education for the holistic development of the students.
  • To promote students and faculty professional development for enhanced career growth through quality support services and relevance.
  • To imbibe and provide international business and technological standards.
  • To continuously improvise the institutional processes by involving staff, students and other stakeholders.

Quality Policy

  • Student Centric and outcome-based education.
  • Collaboration with industry and business.
  • Development of ethical leaders.
  • Continuous professional development.
  • Benchmarking global standards in institutional systems and processes.


  • Personal and Professional Integrity: We promote and pursue the value of integrity in all aspects of life.
  • Ethics: We follow ethics in academic and administrative processes.
  • Collaboration: We believe in the power of team effort.
  • Social Conscience: We work in best interests of society and environment.
  • Quest for Excellence: We trust in the quest of excellence in all Institutional programs and services.
  • Commitment: We believe in providing quality, affordable education, resources and support services to enhance the growth and development of human resources.

Organisational Chart


Best B-School Ranking By Various Ranking Organizations:

  • 'A' Grade Ranking in Business Standard B-School 2017-2018
  • Top emerging B school of Excellence by GHRDC - Delhi in Competition Success Review (CSR)-2014
  • Best B- School Ranking By MBA By Choice Magazine -2013
  • Best B-school Ranking in Indian Management by AIMA-2013
  • Best B-School Ranking in Go-Getter A+ (April 2013)
  • Best B-school Ranking in Indian Management by AIMA-2012(Grade A)
  • Best B-School Ranking in Go-Getter Magazine by Go-Getter Airlines-2012
  • Best emerging B school by GHRDC-Delhi in Competition Success Review(CSR)-2012
  • Best B-school by Business India-2012

Copyright NCRD.